Sakal taps Quintype as strategic provider for their big digital transformation

Sakal taps Quintype as strategic provider for their big digital transformation

Data-driven publishing platform to power the digital journey of Maharashtra’s leading media conglomerate.

Quintype Technologies India , a leading digital publishing Saas company, announced that Sakal Media Group, the largest independently owned media business in Maharashtra, has selected Quintype as their preferred digital publishing partner to help transform their digital presence.

Sakal will rely on the breadth and depth of Quintype, including capabilities in content management, monetization, audience engagement, real-time analytics, omnichannel content distribution, API access and multi-site support, to provide a seamless experience to readers and powerful collaboration tools to publishing teams.

Sakal’s digital transformation journey with Quintype will begin with its flagship website. The transformation will be powered by Quintype’s Bold, a cutting edge content management system that helps manage, publish, share and monetize content on all social channels, platforms and devices effortlessly.

“Our readers’ needs and expectations of how they consume content is ever changing and the current pandemic situation has accelerated the digital shift."

Quintype will give us the agility to innovate quickly and provide a seamless and secure experience while delivering the reliability and performance our readers have come to expect from us for more than 85 years
Abhijit Pawar, Managing Director, Sakal Media Group

As the media industry shifts from mobile-first to mobile-only content strategy, Quintype is helping content creators capture the new landscape of audiences and linking it with monetization.

We are thrilled to join forces with Sakal on their digital journey. We believe in empowering the publishers and providing a seamless digital publishing experience so that they can focus their energies on putting out quality content. Sakal has been at the forefront of quality journalism and we are excited to support and accelerate their growth.

Chirdeep Shetty, Chief Executive Officer, Quintype India

Sakal has signed Quintype for its full suite of digital publishing products including their cutting edge CMS BOLD, subscription management system Accesstype, audience engagement solution Metype, mobile apps and their website development tool Page Builder.

About Quintype :

Founded in the year 2015, Quintype is an industry leading digital publishing platform that helps manage, publish, share and monetize content on all social channels, platforms and devices effortlessly. Catering to modern-day content creators, Quintype’s personalization engine takes audience engagement and monetization across channels to a whole new level. With features such as engagement tracking, real-time analytics, author performance and automated daily reports, Quintype offers an all-inclusive content management solution.

About Sakal :

Founded by the eminent journalist Dr. N. B. Parulekar, and established in 1932, the Sakal Media Group is the largest independently owned media business in Maharashtra. Headquartered in Pune, the educational and cultural capital of the state, the Sakal Media Group owns and operates newspapers and magazines in Marathi as well as English with a circulation across Maharashtra and Goa. The newspapers and magazines owned by the group in Marathi and English have a combined readership of over 6 million. The group also has interests in digital media, event management services, commercial printing and also runs a regional television channel. Sakal, the flagship brand of the Sakal Media Group, was published first as a 4-page daily in Pune.

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